Miue

Fin left uni to start Miue—wine, flipped upside down (clocked that yet?). Quitting booze meant being stuck with sugary soft drinks while everyone else had something grown-up, so he spent a year in the kitchen, chasing the soul of wine without the alcohol. The result? Not an imitation, not a compromise—just something wine-inspired and entirely new. Made for food, friends, and good times. Complex, refreshing, effortlessly cool. The next generation of wine.